How to communicate with clarity and influence

With the bank holiday behind us, and September drawing near, it’s either time for fresh challenges – or a dash to sunnier climes.

For those of us staying put, our challenges might be new projects, new responsibility, perhaps even a new job. It’s a fair bet that, whatever’s involved, you’ll need your communication skills in limber form.

Communicating is at the heart of what we do – even when we’re unaware of it. From brief ‘hellos’ to major presentations, we continuously send out verbal and physical messages. And sometimes those messages just get lost in translation.

Communication with clarity, impact and authenticity can transform encounters from confusing and pointless to motivating and effective. It helps us express what we want in the way that we want. And it helps us hear and understand what others are saying – or not saying – so we can respond relevantly.

We are, of course, all different, with individual forms of expression. Yet we also face many of the same issues when it comes to communicating at work. Below we share a few basic tips to help you greet new challenges with communications gusto.

Match tone with meaning

Think about how you’re saying what you’re saying. Does your tone match your meaning? Don’t undercut your words with an unconvincing delivery. They’ll lose their impact – and so will you.
 

Plan for challenge

Plan in advance for challenging encounters. Work out key points and the most appropriate language to deliver them. Is what you're saying fair? Is it confusingly indirect? It is marked by fact or irritation? And is it constructive – does it help the other person to share your perspective rather than stick doggedly to theirs? A little planning will help you be calm and direct without aggression.
 

Listen and respond

Pause for a moment. Are you aware of your audience? Are you listening and responding to them? Or are you focused solely on pushing out your own messages? Creating moments to tune into verbal and non-verbal signals will help you remain relevant – and help what you say to land.

A dual sense of understanding and being understood is fundamental to reducing stress and boosting enjoyment. And, given the amount of time we spend at work, it's worth making the effort to achieve!

Want to learn more? Download our free Chirp Guide to find out how to use your voice more effectively in meetings, pitches and presentations.

Spring clean your presenting style

It looks like Spring is finally here so, in honour of the season, we're sharing five tips to rejuvenate presentations. A Spring clean, if you will. We hope they help you present with natural charisma and ensure your every word lands.

1. Breathe out

Ignore the advice ringing in your ears to take a deep breath. For most of us that results in either hyperventilation or heavy breathing – neither a good look when you need to impress. Breathing out first should help make your next inhalation deeper and more regular. It will calm you down if you’re nervous, and help you project more effectively either way.

Try it: as you're preparing, just before you start, and as you're changing slides.

2. Catch flies

Okay, not literally – but do breathe in and out through an open mouth. (Once referred to by a client as 'catching flies', in case you wondered.) It can be counter-intuitive, but it will make a significant difference. You'll breathe more deeply and with less effort, so you're free to focus on content. It should help to keep your facial and neck muscles relaxed too.

Try it: as you're preparing, just before you start, and a few times during the presentation.

3. Pause

Is it easy? No. Does it help? Yes. Will a split-second will feel like an eternity? Well, probably. It won’t be, though, and that brief pause will help you be present in the moment, marshal your thoughts, and ensure your audience is still engaged. It’ll also help them to take in what you’re saying so your messages land.

Try it: just before you start, and then at appropriate moments during the presentation.

4. Huh?

The second half of a sentence generally makes the whole meaningful. Not wise, then, to throw it away – whether through nerves or enthusiasm. Yet word swallowing is one of the most common issues we help with. Full, as opposed to shallow, breathing will help; as will simple awareness. It’s amazing how much more effective we are when we speak deliberately.

Try it: five minutes before you start, and then a few times during the presentation.

5. Aim for alignment

We are most persuasive, convincing and effective when we show that we mean what we say. So don’t just tell – be. Aligning your delivery with your meaning will imbue your words with the weight they deserve. So don’t undercut difficult messages with a nervous grin; and give grimaces a wide berth when explaining brilliant plans. Sounds obvious – yet it’s so often forgotten in the heat of the presenting moment!

Try it: before, during and after!

Want to learn more? Download our free Chirp Guide to find out how to use your voice more effectively in meetings, pitches and presentations.